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About Search Revenue Lab

Last updated 2026-10-08

What it is

Search Revenue Lab helps companies turn Google, AI search and the wider search ecosystem into measurable pipeline and revenue. It is run by founder Yinka Olayokun and operated by Lucalvry LLC.

Who we serve

  • Companies that already sell something customers pay for, with a sales process that can handle more demand
  • Businesses whose buyers research on Google, AI assistants and the sites they trust before buying
  • Companies where each new customer is valuable enough that winning search changes the numbers
  • Leaders who want search judged by pipeline and revenue, not activity reports

Who we don't serve

  • Businesses without a proven product customers already pay for
  • Teams looking for traffic or ranking reports rather than commercial outcomes
  • Businesses where search is not a meaningful growth lever (we say so honestly)

Process

  • Map the whole search market your buyers actually move through
  • Identify the commercially important searches and discovery points competitors own
  • Close the technical, content, authority and conversion gaps between visibility and revenue
  • Track whether search is producing customers, qualified pipeline and revenue

What makes us different

  • One search strategy for Google, AI search and outside influence, not separate SEO and AEO plans
  • Success measured by pipeline and revenue, not traffic
  • Senior specialists stay close to the work. No outsourced black box

Founder

Yinka Olayokun is the founder of Search Revenue Lab and leads the search strategy work directly.

Verified results

  • ALAT by Wema Bank: after a migration wiped out 90% of rankings, organic search became the bank's biggest acquisition channel with 517.6% organic growth, 2,523,915 new users from organic, 60,000+ app downloads and 40% of account openings (Google Analytics, Oct 2020 to Nov 2023).
  • Invoicemonk: from zero organic traffic, first paying customer in 28 days with $0 ad spend, growing to 175 registered users and 163 active paid subscriptions; 6.02K clicks and 1.85M impressions over 12 months (Google Search Console).

How to apply

Request a Search Revenue Discovery or watch the free masterclass. Common questions are answered in the FAQ.

Contact

Apply through https://searchrevenuelab.xyz/apply. Replies come from Yinka Olayokun.

Search Revenue Lab
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